Product

Introducing PopupKit: Launch Feature Announcements in Under 10 Minutes

6 min read

Every product team faces the same challenge: how do you quickly tell your users about new features, updates, or important announcements without disrupting their experience?

If you’re a product manager, developer, or marketer, you’ve probably spent countless hours building custom modals, coordinating with engineering teams, and waiting for deployment cycles—all just to share a simple message with your users.

That’s why we built PopupKit.

The Problem: Feature Announcements Shouldn’t Take Days

Let’s be honest—announcing a new feature shouldn’t require a sprint. But for most teams, the process looks something like this:

  1. Design the modal - Work with designers to create a popup that matches your brand
  2. Write the code - Build the component, handle state management, implement “don’t show again” logic
  3. Test across browsers - Ensure it works on Chrome, Safari, Firefox, and mobile devices
  4. Deploy and wait - Push to production and hope nothing breaks
  5. Repeat for every announcement - Start from scratch next time

This traditional approach has serious drawbacks:

  • Time-consuming: What should take minutes takes days or weeks
  • Developer dependency: Marketing and product teams can’t move independently
  • Inflexible: Making changes requires another deployment cycle
  • No analytics: Hard to track who saw what and how they engaged
  • Inconsistent: Each announcement looks and behaves differently

For SaaS companies, startups, and product teams worldwide, this friction means fewer announcements, missed opportunities to engage users, and slower product adoption.

The Solution: PopupKit Makes Announcements Effortless

PopupKit is a lightweight SaaS platform designed for one thing: getting your message in front of users fast.

Here’s how it works:

1. Add One JavaScript Snippet (Once)

Copy a single line of code and add it to your website or web app. That’s it. No frameworks, no dependencies, no bloat.

<script src="https://popupkit.cc/embed.js?project=YOUR_PROJECT_ID"></script>

2. Create Beautiful Announcements in Minutes

Use our visual editor to design popups that match your brand:

  • Choose from pre-designed templates (Minimal, Gradient, Modern, and more)
  • Customize colors, fonts, buttons, and images
  • Create multi-slide announcements for feature tours
  • Preview exactly how it’ll look on your site

No coding required. No designer needed.

3. Publish Instantly

Click publish, and your announcement goes live immediately—no deployment, no waiting, no developer involvement.

4. Track What Matters

See real-time analytics on:

  • How many users viewed your announcement
  • Click-through rates on your call-to-action
  • Engagement metrics per announcement

Why Product Teams Love PopupKit

Speed: From Idea to Live in Under 10 Minutes

Our users consistently tell us they go from concept to published announcement in less than 10 minutes. Compare that to the days or weeks traditional development takes.

🎨 Beautiful by Default

Every template is designed with modern web aesthetics in mind. Your announcements will look professional and polished, whether you’re a Fortune 500 company or a solo founder.

🔒 Secure and Reliable

  • Domain whitelisting ensures your popups only appear on authorized sites
  • Lightweight embed (under 20KB) won’t slow down your site
  • Built on Supabase for enterprise-grade reliability and security

📊 Data-Driven Decisions

Stop guessing whether users saw your announcement. PopupKit tracks views, clicks, and engagement so you can measure what works.

🌍 Works Everywhere

Whether your users are in New York, London, Tokyo, or Mumbai, PopupKit delivers fast, reliable popups with minimal latency.

Who Is PopupKit For?

PopupKit is perfect for:

  • Product Managers announcing new features and updates
  • SaaS Companies communicating product changes to customers
  • Marketing Teams running promotional campaigns and announcements
  • Developers who need quick announcement solutions without building from scratch
  • Startups that need to move fast without dedicated engineering resources

Real-World Use Cases

Feature Launch Announcements

“We just shipped dark mode! 🌙” - Create a celebratory popup to drive adoption of your new feature.

Product Updates

Notify users about important changes, improvements, or bug fixes without sending another email.

Promotional Campaigns

Announce limited-time offers, webinars, or special events directly in your app.

Onboarding & Education

Create multi-slide tours to guide new users through your product’s key features.

Important Notices

Communicate scheduled maintenance, policy updates, or security notices effectively.

Getting Started Is Free

We believe every team should be able to communicate with their users effectively. That’s why PopupKit offers a generous free plan:

  • 1 project to get started
  • 3 announcements to test the waters
  • 2 active announcements at any time
  • Basic templates to create professional popups
  • Full analytics on all your announcements

As you grow, our Pro and Lifetime plans unlock unlimited projects, premium templates, and priority support.

Stop building custom modals.

Launch your first announcement in minutes, not hours. Build product updates your users will actually love with PopupKit.

Start for Free

No credit card required

Built for the Modern Web

PopupKit is built with modern technologies and best practices:

  • Lightning-fast edge functions deliver popups in milliseconds
  • Responsive design ensures perfect display on desktop, tablet, and mobile
  • Accessibility-first with keyboard navigation and screen reader support (coming soon)
  • Privacy-focused with minimal data collection and GDPR compliance

What’s Coming Next

We’re just getting started. Here’s what’s on our roadmap:

Short-Term (Next 3 Months)

  • Advanced triggers: Show popups on exit intent, scroll depth, or time delay
  • Keyboard navigation: Full accessibility support
  • Rich text editor: Format your announcements with bold, italic, links, and more
  • Mobile gestures: Swipe navigation for slider popups

Medium-Term (3-6 Months)

  • A/B testing: Test different popup variants and optimize conversion
  • User segmentation: Target announcements by URL, referrer, or custom rules
  • Team collaboration: Multiple team members managing announcements
  • API access: Programmatic control for advanced use cases

Long-Term Vision

  • Framework SDKs: Native React, Vue, and Angular components
  • Third-party integrations: Connect with Segment, Amplitude, Mixpanel, and more
  • Multi-language support: Reach global audiences in their native language

The PopupKit Philosophy

We built PopupKit with three core principles:

  1. Speed over complexity - Every feature should make you faster, not slower
  2. Beautiful by default - Good design shouldn’t require a designer
  3. Developer-friendly - Simple integration, powerful customization

Join Thousands of Teams Shipping Faster

Product teams, SaaS companies, and developers around the world are already using PopupKit to communicate better with their users.

Whether you’re in San Francisco, Berlin, Singapore, or São Paulo, PopupKit helps you:

✅ Launch announcements in minutes, not days
✅ Reduce dependency on engineering teams
✅ Increase feature adoption with timely communication
✅ Track engagement with built-in analytics
✅ Maintain brand consistency across all announcements

Try PopupKit Today

Ready to transform how you communicate with your users?

Get started for free - No credit card required. No complex setup. Just beautiful announcements in minutes.

Start Building Your First Popup →